A branding process is key in establishing and developing a brand. Branding is there to differentiate and elevate your business. It’s there to reflect the true values the company is bringing to the market. Without it, establishing meaningful connections with your audience is hard, if not impossible.
Our branding process involves going to the heart and to the edges of a brand. We find what the brand should stand for, and what it should stand against. We discover the true purpose, pinpointing a unique positioning and establishing a personality that is reflective of the brands values. By following our branding process we will help you achieve this.
Our branding process
Our branding process involves 6 phases: Discovery / Strategy / Naming & messaging / Design / Guidelines / Roll-out.
We offer different options when it comes to branding, but our process follows similar steps. Are you looking to create a corporate identity or rebranding a product or service? Get in touch today and we’ll be happy to chat through our process and options.