June 3, 2021
Logo development process – The work behind a logo
A logo is there to identify a business, product or service in its simplest form…
May 25, 2021
Corporate identity design elements
What is corporate identity design? Corporate identity design, also known as brand identity or visual identity, in essence is how the brand is visually presented to customers. A corporate, brand…
May 7, 2021
An inside look into the branding process
A branding process is key in establishing and developing a brand. Branding is there to…
April 30, 2021
Brand strategy explained
Brand strategy is the verbalisation of a brand set out in a long-term plan to…
April 9, 2021
What is branding and why do you need it?
What is branding? In a nutshell, branding is there to reflect the true values the company is bringing to the market. It should also differentiate and elevate your business from…
March 1, 2020
Working remotely from home in the COVID-19 pandemic
Working remotely in the COVID-19 crisis can be a challenge for many businesses. As the COVID-19 pandemic continues to sweep the globe, businesses are sending their workers to work from…
August 12, 2019
The creative process – order out of chaos
To be creative by definition involves the use of imagination or original ideas to create something. Because the outcome is unpredictable, the creative process can seem chaotic, messy and scary.…
April 1, 2019
Our website design process
A website is key in marketing your business. That’s why, apart from branding, website design…
February 5, 2019
Branding tips
One of the key services we offer is branding. Whether it’s for a startup, rebranding…
September 7, 2017
The value of design
All professions deserve respect; whether it is doctors, car mechanics, teachers, accountants, architects, police officers or designers. We all studied and worked hard to gain experience, so why is it…